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LÉA FEDERMANN MARSOT

CREATIVE DIRECTOR & STRATEGIST
  • EDITORIALS & MUSIC
  • COMMERCIALS
  • ASSISTING
  • CLIENTS
  • About

PIP MILLETT x NOTION COVER

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LOLA x NOTION COVER

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OBONGJAYAR EP COVER

WHICH WAY IS FORWARD - New project video for ‘Still Sun’ out now -

Artist / Obongjayar

Directed and photographed / Duncan Loudon

Stylist / Lea Federmann

Assisted by / Avery Krafka

Producer / India Lee from Somesuchandco

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COSIMA ART WORK COVER - 'WHO DO YOU LOVE?'

Artist / Cosima

Photographer / David Session

Hair / Jennifer Lil Buckley

Make up / Grace Ellington

Stylist / Lea Federmann

Assisted by / Avery Krafka

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JOHN GLACIER

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DULCIE X ZURNAL ZINE

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MAGAZINE FOR YOUNG GIRLS x IMANI

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NAYANA IZ x NOTION

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COSIMA ART WORK COVER `CLOSE TO YOU`

Artist / Cosima

Photographer / David Session

Hair / Jennifer Lil Buckley

Make up / Grace Ellington

Stylist / Lea Federmann

Assisted by / Avery Krafka

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RADA EP COVER

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KRYSTAL PANIAGUA x TEEN VOGUE

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COSIMA x BRICK MAGAZINE

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NAYANA IZ - 'BREAKING POINT' MUSIC VIDEO

NAYANA IZ - ‘BREAKING POINT’ MUSIC VIDEO

TO WATCH HERE

⭐️ Crew ⭐️

Director: Liam S Gleeson @liamsgleeson

Agency: Hidden @hiddenagency

Dop: James Moriarty @moriartyphoto

Stylist: Léa Federmann @leafedermann

Creative Producer: Anna Fenzi @annafenzi

1st AD (day one) Miles Lacey @miles.lacey.ad

1st AD (day two) Adam Titchener @adamtitchener_

1st AC (day one) Juan Minotta @juan_minotta

1st AC (day two) Josh Wisdom @josh.wisdom

H & MU (day one) Karla Q Leon @karlaqleon

MU (day two) Luz Giraldo @psychwitch_

Edit: Accomplice Studio @accomplice_studio

Grade: Big thank you to Luke Morrison @thehux & Oliver Whitworth @owhitworth86 at @etc.colour

Thanks to Olly Wetzig, Gabriel Zaharia, Jason Melba and to Machete Elodie @macheteelodie for the beautiful beamer! 🚀

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CHIARA

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ANNA x PUSS PUSS MAGAZINE

TEAM CREDITS

Creative direction, Styling & Interview: Léa Federmann Marsot

Photographer: Jonathan Arundel

Make up: Stevie Squire

Hair Stylist: Katsuya Kachi

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BIIG PIIG - 'CUENTO LO' MUSIC VIDEO

TO WATCH HERE

TEAM CREDITS

Director: @nonoayuso & @t0s_k4 / @unsigned.film Label: @rcarecordsCommissioner: @kat_cattExecutive Producer: @jacforsytheAgent: @freeagentukChoreographer: @jacobjonasthecompanyAssistant Choreographer: @waddah_sinadaChoreography Producers: @_jillwilson_ & @emmaarielleDOP @franklindop1st AC @juan_minottaGaffer Raf Curtis Spark @chlsbrnrdProduction Designer @jonquil.lawrencePD Creative Consultant @furmaan.ahmedSet Decorator: @tildaatworkJess HMUA @mayamanartistHMUA assistant @roseredprofessionalKey HMUA @tabithakyprianouHMUA Assistant @sophierushmakeup_Jess stylist @leafedermannJess stylist assistant: @violettegiaCast stylist @ysmnsabriCast stylist assistant @romel.doyle1st AD @philips_nortey2nd AD @carmendupreezPA Jake Edwards PA @liv_critophMedic @blue_earth_trainingCasting @roadcasting @coralie_blamo_roseTalent: Poker Player 1 Jonathan CannPoker Player 2 @blondemzunguPoker Player 3 @tinnietong328Poker Player 4 @rbsempleWaitress 1 @nabila__hakamaWaitress 2 @itsrosacecilia Barman @jdreidmusic Dancer @waddah_sinada Dancer @rileywxlfDancer @ahmedzadaDancer @5eirianPost Production Edit George Harper + Rodrigo + Nono VFX @thisandthatmediaSound Design @pauloGallog Colourist @fran_condor / @mkrs.es3D Title Designer @gabrielmassanSpecial thanks @slvstudios @tomasquith1

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AMY / Always Missing You

Poetry by James Massiah

Photography by Joyce Ng

Art Direction by Akinola Davies

Styling by Léa Federmann and KK

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KIRAN KAI / Passports

SOON TO COME x

Artist / Kiran Kai

Directed by / Bolade Banjo

Stylists / Julie Velut and Lea Federmann

Assisted by / Erika Marzano and Marta

Make up / Maya Man

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KRYTAL PANIAGUA LOOKBOOK x INDIE MAGAZINE

NEW PROJECT TO COME SOON X

Photographer / Wendy Huynh

Stylist / Lea Federmann

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B2C

NEW PROJECT TO COME SOON x

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OBONGJAYAR x THE FACE MAGAZINE

‘WHICH WAY IS FORWARD ‘ - new music project video for ‘Still Sun’ song - out now!!

THE FACE MAGAZINE

Artist / Obongjayar

Directed and photographed / Duncan Loudon

Stylist / Lea Federmann

Assisted by / Avery Krafka

Producer / India Lee from Somesuchandco

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JESSE JAMES SALOMON x GIGGS - 'TIT FOR TAT'

New Video of Jesse James Salomon x Giggs - Tit for tat

Directed by Walid Labri

Stylist Lea Federmann

Assisted by Avery Krafka and Erika Marzano

Producer India Lee with somesuchandco

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PIP MILLETT x RAIN MAGAZINE

RAIN MAGAZINE

https://rain-mag.com/meet-pip-millett-the-musician-that-moved-us/

Artist / Pip Millett

Photographer / Wendy Huynh

Styling and words / Lea Federmann

Assisted by / Avery Krafka

Hair / Zateesha Barbour

Make Up / Kentaro Kondo

Interview

Meet Pip Millett, the Musician That Moved Us

Manchester-born, London-based, singer and songwriter, Pip Millett is a pure vocal and one of the UK’s brightest new talents. At just twenty-one years old, she has already received substantial attention for her powerful and emotional heart-to-heart lyrics. In her debut COLORS session Millett sings a delicate and melodic song, “Make Me Cry,” which we have had on repeat.

Recently, she released four new songs “Something Bout The Rain,” “Fancy,” “Contact,” and “Do Well,” which you can stream below. Perfectly balanced, they take the listener through introspection and positivity, bringing a new sound to the Neo-soul and R&B genres. In conversation with Léa Federmann, Pip discusses her music and experience in an exclusive interview feature for RAIN.

Léa Federmann: Can you please introduce and describe yourself in a few words.

Pip Millett: I’m twenty-one years old, born in Manchester. I’d describe myself as quiet, calm and stubborn.

What was the trigger that made you want to get into music and when / how did it begin?

I think I always loved the emotion involved in music. I was super shy as a kid and wasn’t very open with my feelings, and found music opened me up a bit. I loved my guitar teacher, and my English teacher, which definitely pushed my writing and desire to do music.

You’ve just had two headline shows in September: one in Manchester, your hometown, and the other one in London: how did it go and how do you feel about performing?

They went really well! I love performing but the lead up to the shows felt pretty stressful. I loved being on stage though.

You’re a singer but also a song-writer, lyrics seem to be the essence of your music. Is that the most important part for you? What’s your creative process like and how do you make the sound fit around your lyrics?

The lyrics are important but they’re not the most important. The lyrics are made stronger by the music behind it and the music stronger by the lyrics. I work with very talented producers, who luckily for me, usually get the vibe I’m after sound-wise.

You are transparent with your deepest feelings, evoking subjects like sadness, anxiety, and fear. There is also vulnerability in your songs. What kind of mindset do you like to be in when you’re writing?

I like to be past whatever feeling it is that I’m writing about. I find that my best writing is done when I’m looking back on a situation or feeling.

How does it make you feel to release and share music that has so much of your emotions and soul in it?

It can feel a bit scary to be honest. I don’t want anyone to think I’m a complete freak, but it’s also quite liberating knowing that I’ve put it all out there.

Would you describe yourself as a spiritual person?

No.

It feels like music is a way to express yourself but also a way to get to know yourself. Where are you at in your self-discovery and spiritual journey?

It’s definitely a way to express myself and just helps me get my head around certain events in my life. I have no idea where I’m at in my self-discovery. My spiritual journey hasn’t begun; it’s not really my thing.

What have you learned about yourself so far?

I’ve learned that I know more about myself than I often think I do. That I’m not that bad at expressing my feelings; it’s just in a very specific way.

Meet Pip Millett, the Musician That Moved Us

What are daily things you do (or would like to do) that make you feel happy?

Making food, drinking coffee, putting on a face mask, washing my hair, and other boring shit usually makes me happy.

‘Do Well’ is your latest EP, produced by Josh Crocker. What is the message behind this video?

It was just fun.

I don’t want to put your music into any boxes. Could you describe it to us?

I would describe it as chill and soulful. I feel like I’m pretty chatty in my songs. I like to say a lot.

What would your dream world be like?

It’d have loads of dogs in it.

What makes your heart beat faster? And what’s your next plan to make our hearts beat faster?

Too much coffee. A new coffee line.

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COSIMA x THE SUNDAY TIMES - OUTTAKE

Outtake of The Sunday Times Style

Artist / Cosima

Photographer / David Session

Hair / Jennifer Lil Buckley

Make up / Grace Ellington

Stylist / Lea Federmann

Assisted by / Avery Krafka

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New Gallery

The Bag Lady Featuring Helen Kleih for the new print issue of Oyster 117 - Outtake of The Unreal Issue

TEAM CREDITS

Art direction / Léa Federmann and Arielle Grasser Photographer Julia Falkner

Styling and words / Léa Federmann

Stylist Assistant @radamcnally
Set design and photo edits / Arielle Grasser 

Hair / Claire Moore, using Evo hair
Makeup / Amy Wright at Caren using Mac Cosmetics

Nails / Sylvie Macmillan using Kryolan

In conversation with The Bag Lady, Helen Kleih -

Why people around you call you ‘The Bag Lady’?

The Bag Lady - is something my Dad called me when I was a kid. It was funny because I wasn’t in any way carrying anything useful- a random mashup of my life would always be in my pockets - I would never pack anything suitable for holidays - but you could be sure if we needed plasters or wanted to play cards I’d have them. As I grew up I clocked that The Bag Lady represented so many women (especially aunties) who carried things not for themselves but to aid others. They carry physical matter and ‘emotional baggage’ - and as cliche as it is, that’s just what I’ve done, being sensitive, I’ve absorbed energies and situations - some joyous, some traumatic. Regardless being receptive needs to be used to our advantage - we can be good witches.

What was the main trigger / triggering event that made you start collecting these objects / accessories?



First of all, I think trigger has negative connotations - insinuating that trauma can’t lead to betterment or a soul becoming stronger. A trigger can also be the most inspiring point of a life. This collection is randomly calculated and the objects serve as a security. I would say that the trigger was the point of birth - myself and my twin brother being born three months premature and relying on man made objects for our lives. I started carrying things in pockets and bags when I very young - at 2, I would carry this doll, Sara around (who I stole from a pre-school) - she comforted me because she reminded me of my cousin - but more importantly - I would store colouring pencils and raisins in her arms and legs just in case we were ever stranded. This obviously escalated in primary and secondary school - and perhaps seeing myself and my family as nomadic and constantly travelling - I developed the need to have everything and anything on my person at all times. I guess you could say it’s a lack of trust in the physical being of a body, or that I am obsessive and far from care-

free. I would say that carrying objects is from worry - but also responsibility - and sometimes it’s nice to just be simple and come as you are, and sometimes it’s nice

to have everything with you so everything needn’t be always completely planned. It’s a bit of a double edged sword.

What's your relationship with all of these objects/ accessories?

Some of the objects are practical. A water damaged British passport that can’t get me anywhere (a sign of the times) but also serves as my identity. Some others are still practical but less essential - salt and pepper packets, bbq and wasabi sachets (because I’m condiment queen), a broken lipgloss, a broken mirror, multiple stolen broken lighters, sunglasses, stickers, receipts - I don’t like to throw things away, it’s nice to have a reminder of a moment, to read the receipts of a silly excursion. The most important reading I’m currently carrying, even more than HIM + HIS is I Don't Want to Talk about It: Overcoming the Secret Legacy of Male Depression by Terrence Real. Real recognises the difference between ‘covert’ and ‘overt’ depression, and uses his life - his own depression, his abusive fathers depression, and the potential his two sons have to rebuke the stigmas of ‘unmanliness’ ~ he dissects masculinity so clearly and teaches men of how to manage the root causes of depression and how to minimise destruction to themselves and those around them - it’s a practical and still very human guideline to unearthing pain, restoring hope and getting through the struggles together - basically how I try to navigate the ups and downs life gives everyday.

Do you carry them all everywhere you go?

Not everything - like I said, they’re randomly calculated- I sometimes like the fact I don’t empty my bags - whatever one I pick to use for that occasion will always have debris from another time - it’s fun and trivial to see where I was mentally and physically at the time the receipt for that bag of Haribos was processed.

Carrying them must be heavy - heavy in terns of weight but also heavy because it may stops you from being and feeling free, isn’t? Almost like a burden.





Yes it is a burden - and sometimes one that I would like to reject completely. People attend dinner, events and parties bagless and weightless - no worries can penetrate conversation and enjoyment.

But there’s also a reason we have cloakrooms and bag checks - because some of us are not quite so self assured/ confident enough to leave the burdens at home - at least then we can leave them in proximity - at the door.

Is this collection / accumulation of objects a way to feel safer or perhaps a way to feel a gap, an escape? Is it also a way to be under control / not letting room for the unexpected?




This accumulation of objects is safety and security but also wildly damaging - in the very act of carrying so many objects - I am a walking contraction of ‘freeness’. Preaching to others that we only need each other but sometimes really being incapable of leaving the house without x y z. But I also think old habits die hard, so as long as I’m not depending obsessively and emotionally on an object to fulfil me, then a little comfort never hurt anyone.

Where do you find all of these objects / accessories?

I have found them all over the world and all over London - they have been gathered across boroughs - defied postcodes and borders. They’ve been found on the floor, in kitchen drawers and rogue charity shops

the taste of collecting is almost like a sort of passionate game. What are the rules and/or boundaries that you’ve set for yourself?



There are no rules- exactly why bag lady has such a heavy bag. I just have to remember that the bag doesn’t define me and the day will continue even if I don’t have my debris. I’m not a prisoner to my bag - I’d hope I could leave it on the bus and be fine.

I feel your collection of belongings is a prolongation of yourself, almost like a projection of your personality, a mirror across which you could see a desired image, a fantasy - what’s your fetish/loved objet? If you could see yourself as an objet, which one would you be?





I am Probably a scrunchie. Practical but not boring - useful but not essential, fab and adaptable. Its intentionally tacky + trashy.Preferably glittery. It can squeeze into any space and also takes up the most space - up to the scrunchie.

Do you feel like you are putting on a mask / of feel like another you when wearing / having all these artifices?



I feel that the objects are an extension to me and not a way of hiding. They protect me in the silliest way - the scrunchies that I layer up over each other have comforted me in so many situations, from the act of buying it in my local market to it taking up space in an industry event and in a corridor of an institution. I’d feel bare without it, but its not a mask, more of a shield.

Is there one object that you ALWAYS have to have with you, everywhere you got whoever you are with? Can you talk through it.



Pink Vaseline, nasal spray, hot sauce. I know that’s three objects - and that they don’t seem personal. But they are the little things that help my days become bearable and breathable.

Can you make a link between your collection of belongings and your book, ‘HIM+HIS’



Yes - again - it is unfiltered curation, the workings of a mind and the random accumulation that we use as crutches in our life. HIM + HIS is a collection of people and their lived realities, and like my belongings, they are void of dramatics and tragedy, they are mundane, trivial, personal and essential to coping with the noise around us.

The magic words are green and ‘more prosperitee’ - what does this slogan means to you/ what’s your message?



Green symbolises growth, harmony and safety - it represents healing. It is also the most neutral colour to the human eye - it doesn’t evoke any aggression and is restful. But alongside this hope and happiness, dark green is used for money and thus can also bring jealousy and treachery. That is prosperity for me, you need the darkness to recognise the light. mental health is not one straight road and you only learn to appreciate life when you have struggled. Prosperitee is a tag - only more life, more energy and more prosperitee. Prosperitee is a process

Where is your most sacred place on earth?

Guadeloupe - Goyave. I travelled there when I was at my weakest, with the only energy I was running on, and it gave me new life.

What would be your dream world like? / What would be the perfect / ideal world you’d like to live in?
A world where people recognised the importance of prevention. We can’t always react after the crisis. We need to treat the root before the rot and learn from the past, understanding that we can help in preventing future tragedies as a united force and a community - as cliche as it is, we are stronger together and if more people focused on this rather than classifications and divisions, things would be a lot simpler.

Given the chance, would you give up everything you have for everything you want? I’ve heard that the first step to get more of what you want is to bless what you already have, what do you think?

Maybe what you already have is everything you want - it takes perspective and experience and knowing how to appreciate to recognise that.

What is your relationship with the past / present / future?

My past shapes my present and my present with my past shapes my future - they are all codependent on each other and I wouldn’t change anything. I believe in the butterfly or dominoe effect - every minor minute detail influences the major decisions and acts in life.

What is your fantasy?

My fantasy is no pressure, on souls, on minds, on the environment - but that’s quite unrealistic.

What are the most desirable things within reach of you right now?

My twin brother. He is my light and without him I think I would be a shell. He most definitely is in my reach right now and that’s the wickedest feeling.

Make believe or realness? Prosperity over integrity? Which one would you pick
I think each one is synonymous with the other - you can have make believe that is real to you - it’s what you believe, who is to determine whether that is factual or truth ? Prosperity and integrity also work together - you can become prosperous by keeping true to yourself and having integrity. Prosperity doesn’t equal to selling out. Or being wealthy - prosperity is how you carry yourself, when you take joy in the great and the little things - you’ll always be prosperous.

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GABRIELLE VENGUER LOOKBOOK x INDIE MAGAZINE

Model / Eve Tramunt

Photographer / Wendy Huynh

Stylist / Lea Federmann

For / Gabrielle Venguer

Location / Jimi Hendrix House

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COSIMA x NOTION

Cosima x Notion

TEAM CREDITS

Styling / Lea Federmann

Fashion Assistant / Mariangela Orlondo

Photographer / David Sessions

Make up / Grace Maria Ellington

Hair / Joy Matashi

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OBONGJAYAR x WONDERLAND

TEAM CREDITS

Artist / Obongjayar

Art direction / Arielle Grasser and Lea Federmann

Set design / Arielle Grasser

Photographers / Jesse Crakson and Noah Marley Elwin

Stylist and interview / Lea Federmann

Fashion assistant / Rada Mcnally

INTERVIEW

https://www.wonderlandmagazine.com/2019/07/04/obongjayar-interview/

In conversation with Obongjayar

Explosive and heartfelt, introducing the music of the Nigerian London-based artist.

Obongjayar is a Nigerian-born, London-based artist, in constant search of his identity. King ‘Jayar’ has been using music as a way to slow down and contemplate his present, by looking into his past. His most recent EP “Frens” is about giving back, and showing love and care to “his people”. 

Authentic and soulful, there is nothing like Obongjayar’s sound. Merging traditional Nigerian influences with electronic, it makes for an explosive fusion. And the vocals take us from one extreme to another – going from soft murmurs with “Adjacent Heart”, aggressive in “Endless”, to high pitches with “Never Change”. The feeling in his voice depends on the mood and the message it carries. 

Perseverance and passion are key when it comes to Obongjayar’s success. His path to become a legend has already begun.

We sat down with the artist and talked growing up in Nigeria, boredom and life values…

Can you introduce yourself?
My name is Obongjayar, Steven Umoh 

Why ‘Obongjayar’ – is there a meaning or a story behind it? 
My name is Steven after my father’s name, so I am Steven Junior. When I started to make music, my first music name was ‘Jayar’ but it didn’t feel real. It wasn’t authentic. I stopped using the name ‘Jayar’ around the time I was starting to make music that I wasn’t trying to copy, I wasn’t trying to do the American hip hop thing anymore but just starting to be myself. I was trying to find something that spoke to me, that was authentic. I went back to my heritage – I am from a place in Nigeria called Calabar Cross River State and ‘Obong’ means King or God and ‘Jayar’ comes from my name Junior or Jr. It’s a contradiction to have them both together. I find this fascinating. No one else has this name, it is unique to me and to the music that I make. I was trying to do something that was me. I think the name kickstarted everything and here we are today! My name is very significant to who I am as a person, as an artist and human being. 

What are your memories of growing up in Nigeria? When did you move to London?
I walked around a lot, and it was very hot. That’s what pops into my head. I remember putting on a lot of clothes and layers under the sun – long sleeve shirts, buttoned all the way to the top. It was pretty cool at the time though. My mother had been living in London for a while whilst my brother and I were still in Nigeria with my grandmother. We both moved to London in 2010 when I was 17 going on 18 years old. My mother had always been trying to bring us over here but it was very difficult.

How was growing up in Nigeria and moving to London in your teens? What did you learn from this mixed upbringing? 
It’s crazy because I learned a lot about Nigeria and my own culture being here in London. It’s weird. Sometimes when you’re young you aren’t always interested in where you are, you don’t pay attention because you think it is always going to be here. My upbringing in Nigeria is a huge part of who I am. Living in London it is a completely different world, it is almost like night and day in comparison to where I grew up.

What do you think this mix of culture brought to your music?
By the time I moved to London it wasn’t as easy to make or listen to music in Nigeria. I think London gave me access, and opened my eyes up to a whole bunch of music because of the internet, YouTube and being able to listen to whoever I wanted to. I got knowledge. London blew my mind. It was a completely new perspective on music, what I wanted to do, and how I wanted to be seen.

What do you value in life?
Honesty is huge for me. Being able to look in the mirror and be honest with myself – who am I? What do I want?

When and how did you start out making music?
I’ve always sung and gravitated towards music. I used to make songs on the spot since a very young age. The trigger that really got me into music was this “Usher VS Nelly” CD me and my younger brother stole from my cousin’s house whilst on holiday. But my house wasn’t musical, there was nothing in my house to listen to, so that CD was on rotation constantly. Everything sort of spawned from that CD. Then I started a group during my second year of school, called kensten3.

If you could interact with any artist from the present or the past, who would that be and why?
I would want to be around Fela Kuti and that energy. I find it so inspiring and fascinating. I feel the best way to be inspired by something is to be around and observe, without having to be too close. This can create a spark in you and help you create your own thing.

How do you manage to work on your own compositions so freely when the music industry is so framed?
We live in a time where you can do whatever you want, there are no more gatekeepers in the music industry. Just do what you feel is right, and if it works, it works. That is the sort of approach I take. I have got a good team of people around me, who I trust and who can advise. No one is a one-man army; it is always good to test what I am making by sending it to my manager or musicians I respect and who are my friends, to see what their thoughts are. It can be so easy to exist solely in your own head, and that’s not healthy.

What genre is your music?
Nowadays genres are out the window, music is universal. Coming from my background and joining the British background, it is a mix of a whole bunch of things. I would call it Afro but it is not quite, it’s a mix of different influences rooted in Afro music. I’ll called it Post Afro.

Do you feel anxious about releasing songs that are aligned with your emotions? 
Yes, definitely. It is a scary thing, because I’m talking about things that come from inside me, things I really care about. I’ve learned to let it go, once the music is out there, there is nothing you can do, it doesn’t belong to you anymore. As long as I’m happy with the music, it doesn’t really matter if people respond to it or not. 

There are loads of meanings and hidden symbolisms in each of your songs – evoking themes such as religion, death, moral, fatherhood or even politics – is music a way to discover your real self and reconcile with it? 
100%. I can be really passive, but music allows me to stop and put the pieces together, ask questions to myself and document some stages of my life. Music is definitely therapeutic for me. It helped me look back and understand things better. I’ve learned a lot about myself and. My surroundings through music, it is like meditation. It has helped me look at the world through a bigger lens.

I remember you saying that you get bored quite quickly of things – how does that work in your professional and personal life?
It helps because you are always searching to make things better. I always try to elevate myself by trying new things and making life better. I don’t want to get comfortable. Getting bored is good, it is a reminder to find ways not to be bored, to continuously evolve into more exciting things. I guess it depends on how you look at it, you can be bored and quit, or you can keep evolving. As a human being, I just want to get better and be better. This covers all the bases, professionally and personally. If you keep doing the same thing you’re gonna hate your job, your life and I don’t want to have that. I love what I am doing too much and I love the people in my personal life too much.

Do you worry about your future or do you just live day-to-day?
You got to think about the future, you can’t live day-to-day, I think it is just careless. It gives you a motive, a focus, an objective, a plan. My plan is just being smart with life and being responsible.

What’s coming next for you?
Album possibly, more music, more art, life.

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FREDWAVE

TEAM CREDITS

Artist / Fredwave

Photographer / Jesse Crakson

Creative / Arielle Grasser

Stylist / Lea Federmann

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JULS x NOTION MAGAZINE

TEAM CREDITS

https://notion.online/juls/

Words Laura Khamis

Photography Seye Isikalu

Fashion Léa Federmann

Grooming Zateesha Barbour using NARS

Photography Assistants Tyon Mason and Ade Smilez

Fashion Assistant Avery Krafka

Production Studio Notion

Location Cred8 Studio

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ICA - OPTIMISM 101

OPTIMISM 101

Live performance at the ICA / 16.05.2019

new poetry project by James Massiah

A reading and performance of 101 poems, putting on a new item of clothing / accessory after the conclusion of each poem.

GREEN TEAM

Filmmaker / William Pine

Photographer / Rosie Atkin

Stylist / Lea Federmann

Fashion Assistant / Paolina Stadler

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New Gallery

Him and His is a book by Helene Kleih, exploring what identity means to the male - Him, signifying the physical being and His, symbolising the mind and the journey to acquiring agency over one’s mental state. It is also a community where you can allow yourself to just be.

I took part of this project, styling over 25 contributors of the book - all in green for #moreprosperitee.

The photos were part of a video and photo installation on the 15th of May 2019. It was also the start of HERE session, a monthly event curated by a different contributor each time.

CREDITS

Photographers / Robert Binda and Sophie Jones

Styling / Lea Federmann

Assisted by / Rada Mcnally



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101 OPTIMISM - James Massiah

COMING OUT SOON

Filmmaker / William Pine

Photographer / Rosie Atkin

Stylist / Léa Federmann

Stylist Assistant / Paolina Stadler

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NOTHING NEW UNDER THE SUN

https://blancmagazine.com/fashion/editorial/nothing-new-under-the-sun/

TEAM CREDITS

Photographer / Paolina Stadler
Styling / Lea Federmann
Creative / Arielle Grasser
Model / Eve Tramunt, represented by Premier

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PAPER JOURNAL

Paris Fashion Week AW19 – an interview with Anton Belinskiy

Interview by Léa Federmann / Published 8 March 2019 

Models wearing children masks took to the catwalk to showcase Paris-based, Ukrainian fashion designer Anton Belinskiy’s new collection. Belinskiy is known for his nostalgic and poetic garments, always bringing his Soviet and familial heritages to the plate.

Shortlisted for an LVMH prize in 2015, he has come a long way since, and cemented his reputation around the idea of ‘Never forgetting where you came from’. It’s a motto and way of life that has been at the forefront of his vision from the get-go. Torn between the past and present of his native country, Belinskiy is impressively good at mixing traditional details with a very modern aesthetic, all the while refraining from designing for a specific gender category. 

Belinskiy’s eponymous brand saw the light in 2009, shortly after he graduated from first the Taras Shevchenko Republic Art School, and the Fashion Institute of Technology soon after.

Religion and spirituality were the themes of his previous collection, a nod to his beloved mother. This new AW19 collection titled ‘Utrennik’ is named after a traditional New Year Party held at Kingergartens all around the Soviet Union. Evidently proud of his roots, he took inspiration from his ancestor’s background, willing to perpetuate traditions and solemn rituals. ‘Utrennik’ means ‘Morning’ – on this occasion, the children are getting dressed in costumes, often homemade, and perform shorts plays or recite poems for their family and guests. This collection is wistful yet optimistic – emotional about the past but full of hope for the new generation. Belinskiy has elegantly found in fashion an artistic way to spread his political views but also to pay tribute to his loved ones. 

Can you explain the importance of your roots and how the political landscape of your country influence your collections?

My roots are very important to me, where I was born is my place of power. However, I stepped away from political matters and now I am rather inspired by other things – like childhood memories and family.

How different your work is from other Ukrainian designers?

It is quite hard to say, I do not follow the local industry much even though, I am good friends with some Ukrainian designers.

Are you trying to convey a message through your work? If so, what is it?

Always! My earlier work was more politically charged, but lately, it has been mostly a study of one’s roots, family ties, and good memories.

Do you feel like your work could make people question about themselves or their situation? Could it bring change in Ukraine or anywhere else?

Yes, I feel like our team is always trying to do something to make people think, question themselves and develop an opinion – whether positive or negative but never ambivalent. I think that ambivalence is the worst thing you can do. 

What would you like your work to bring to the fashion industry and the Parisian scene? How different do you feel compared to other brands?

I think it is not for me to judge but to others.

What part do you enjoy the most about making and designing a new collection?

I like the whole process – starting from an idea and see the final outcome.

What specific know-how did you learn and bring over here? Is there anything specific to yourself or to your brand?

I don’t know really, it is hard to say. We grew up in a different country still influenced by the iron curtain, and we do have a different view on things. We have a different mentality and vision, and this is still apparent even after so many years.

Can you talk us through your influences for AW19?

It is an Utrennik, a traditional partly for kindergarten kids held around the New Years all around the former Soviets. Children dress up in costumes, often handmade, and perform a little play. I was once a stargazer which I loved a lot. In this collection, I would dress all the moms and children of that 1997 play.

What’s next for the brand and yourself?

Time will tell where the fashion industry is moving. Fashion is not the most important thing for me. I express myself through clothing for now but things might change in the future, we will see.

All clothes Anton Belinskiy AW19. All images © Kate Oliynyk

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PAPER JOURNAL

Paris Fashion Week AW19 – an interview with Neith Nyer

Interview by Léa Federmann / Published 8 March 2019

It is in an old post office that Neith Nyer × DDP have chosen to show the brilliant outcome of their collaboration. This old warehouse perfectly embodies the common thread of these two brands – both animated and inspired by street culture.

A multi-colored checkered jacket paired with a multi-colored checkered cross body bag around the waist — to get the total look — or a multi-colored flowery puffy jacket, were some of the looks that represented the association of the two brands to a T, both respecting their iconic styles whilst merging with the popular and vulgar. On top of that, Georgia Pendlebury extraordinary styling and Florence Tetier’s jewels, establish a real narrative, combining past and future in one and same show. 

The Brazilian-born, Paris-based, designer and founder of Neith Nyer is known for his magic of storytelling through garments. Free from taboo, imagination running riot, Francisco Terra’s byword isn’t to please, but rather make a statement by being irreverent. He wants to provoke and defy the narrow conventions of Parisian fashion. Being trained by Ricardo Tisci and Guillaume Henry, he worked his way from menswear to womenswear – and this technical diversity and risk-taking have now become a part of his design personality.

Willing to explore new horizons, in 2018 DDP named Francisco Terra as the new artistic director of the brand. They launched a new line together, called ‘Neith Nyer and DDP’. This first collaboration is just the start and announcement of a new and sharedcommunal journey.

You are both two eccentric brands belonging to the street – how did the collaboration with DDP come about?

Destiny I would say! While organizing the SS19 presentation, Natacha Voranger who was styling the collection suggested that we could use the showroom of DDP in Paris as our work base. Briefly after, I met Nicolas and Antoine Caillet who respectively are CEO and image director of the brand. They also happen to be brothers since the company is a family business. 

We first connected at a very personal level, we were on the same vibe. I grew up in Brazil and didn’t know much about DDP like most people do in France. So the idea of collaboration took a few weeks to fall into my mind. It is only when they invited me to come to their studio that it struck me. I spent hours diving into their racks of archives.

The sharpness of their designs came with something irreverent that immediately appealed to me. I felt very honoured when they suggested we could collaborate.

Can you tell us more about the creative process of this collaboration – how did you split the work/creative process between the two of you?

The starting point was a chat I had with Laurent Caillet, founder of DDP. We both have that vision of clothing not only as pieces of a garment but more as objects that reflect stories and memories. We figured out we are both obsessed with flea markets and it felt like a great basis for the upcoming collection. It is about blurring the lines in between what is new and what is old, embracing a legacy, and also an aesthetic of accumulation. In terms of process, I almost organically found my place in their studio. 

At this stage, I just see ourselves as one big team. DDP has been around for over twenty years, and they have an incredible web of manufacturers, people who are able to develop techniques and fabrics. This gave us the chance of exploring a whole new range of possibilities. For instance, with designer Marine Cuq we developed a fleece fabric that has been treated in a way that it looks moth-eaten. 

Do you have any future project(s) with the DDP brand or is this collaboration only a one night stand?

After the presentation, I am officially going to take over the creative direction of DDP. It was a blessing to work with them and I didn’t hesitate much when I was asked to join the company.

It is a beautiful challenge to merge both our universes into one. The history of DDP is an endless source of inspiration, they have been trendsetters since the mid ’90s. To me, they are the living proof that streetwear has a history just as valuable as the so-called ‘high fashion’.

You are known as a designer but also as a legendary storyteller – what is the story that you wanted to convey for AW19? 

We started to imagine a character – someone wandering around in a suburban fleamarket, trying to find meaning in life by covering herself with clothes, fabrics, and jewellery.

It is prosaic since it is almost like garbage digging but also magical as you can build a fairytale-like silhouette by associating various elements.

The whole point was to circle around the idea of what is new and what is old, how to use techniques that are considered as crafty and outdated to give them a new meaning. We are willing to create a language of our own, something traditional yet radical.

I know that a lot of your influence comes from your familial heritage but what is it about Paris that inspires your collections and visuals?

Paris and my hometown in rural Brazil are two clashing environments. This opposition constantly feeds my collections. In Paris, through my experience in traditional fashion houses, I learned a certain taste for luxury and complexity. However, it wouldn’t mean much without being mixed with the very popular references that I brought from overseas.

Paris is also a complex city, that has much more to offer than the typical tourist sights. I mostly hang out in the northeastern parts of town. Walking in the streets of Barbès or Chateau Rouge is a feast of inspiration.

Could you name some brands, musicians, collectives, art or anything that you look up to?

I look up to Brazilian popular music, Maria Bethania, Os Mutantes, Ney Matogrosso – they are the most important names to me. I am also obsessed with cinema. At the moment I am really into the work of Hirokazu Kore-eda and David Robert Mitchell.

One of my other passion is manga. Keiko Takemiya and Hagio Moto are people that I consider truly revolutionary.

How do you feel Paris is evolving in terms of Fashion and what is the climate there for emerging designers willing to establish themselves?

I am very excited about the new generation of designers presenting their work in Paris. Brands such as Y/Project, Ottolinger, and D’Heygere are definitely proposing a new way of thinking and defining fashion. 

Finding your place as a designer is still a struggle, it comes with dedication but also great sacrifices. People often have this superficial image about fashion – perceived as a glamorous world but no one sees behind the scenes and how hard fashion people works to achieve their goals.

Your brand is presented during the womenswear FW but I feel like you’ve already started to merge genders in your collections – is this something that you will be continuing in the future? 

It is more about not considering gender as a central element when designing the clothing. I do that naturally since I am surrounded by people who don’t fit the generally assigned poles of man and woman. It is a matter of personal freedom. I believe that the world should be this way and we will keep doing it with DDP.

What is the world you’d like to live in?

At the moment all I want is a world without Jair Bolsonaro, the newly elected Brazilian President.

How do you see the future for Neith Nyer? 

My work as a creative director will now be solely dedicated to DDP. Neith Nyer will still exist through different media. I am willing to create occasional artisanal collections for books or movies. Some exciting things are on their way, it will be unveiled very soon. 

All clothes Neith Nyer AW19. All images © Antoine Guilloteau

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New Gallery

Paris Fashion Week AW19 – an interview with Afterhomework

Interview by Léa Federmann / Published 8 March 2019

It is in an abandoned factory extended over several floors that genderless models took the new AW19 Afterhomework collection to the catwalk, all coming along with some rap music – yes, once again!

Paris born and based designers, Pierre Kaczmarek & Elena Mottola are the two superstars and lovers behind the new erratic brand – Afterhomework was born in 2014 when Pierre was only 15 years old and still only a high school student. He started creating the brand alongside his studies and thus after school, hence the namesake ‘Afterhomework’. Elena joined him a year later and they’ve maintained their strong duo ever since.

Afterhomework is already reputed for their super strong hypnotic visuals combined with Elena’s styling signature – full of layers and knots.

Still super young, the duo brings a different and experimental energy to the Parisian scene. Radical yet visionary, the duo’s motto is ‘What is done, is done’ – there is no need for imitation – only for creation of innovative and pioneering design. They started the brand, not knowing where they were going, with no specific purpose or inspiration other than being influenced by their direct surroundings. Going against the grain of standards and morals, the Afterhomework duo has an alternative creating process and way of building a collection – ‘ it is what we are doing that teaches us what we are after and what we are looking for and not the other way round, as it is supposed to be’. Inspired by the direct social phenomenons of the street, urban cultures and rap music have a very important influence in their work – intertwining/ merging streetwear elements to classical shapes, made with technical high-fashion know-how and expertise. Somewhere unforced and unexpected is their goal and Afterhomeworks final destination! 

What is it like to work with your lover?

It is difficult but we manage to it better over time and we’ve learned how to separate work from intimacy. Our brand is a constant dialogue so it is also useful to be together – we can share ideas and designs every time.

Does your ‘work/love’ relation has taught you things that you were ignoring about yourself? Do you think that your relationship has an impact on your brand, whether positive or negative?

I think that we got closer through the brand and it made us understand better the creative aspect of one and another, in sharing daily ideas. I think it is mostly positive but conflicts can also be deeper because there is the sentimental aspect on top of it.

Urban culture seems to be the common thread to all of your collections so far – can you speak through your inspirations and explain where they come from?

We are inspired by our surroundings – our friends, our city and by the current culture of our generation.

Rap and street culture is really important for the youth so it also has a big influence on our work. We could easily try to find an artist or movement to work on but most of the time we take what is currently happening around us – music, social media, tv or radio.

Music and especially French rap had a big influence on your previous collection – what’s new about this AW19 one?

The show location was the new thing this season and because it was already quite strong, we did not want to add too much on top of it. French rap is definitely something we wanted to keep as it reflects quite well our influences.

We can tell that A.I has an impact on your visuals – hypnotizing yet futuristic – they lead us to question ourselves about the meaning of it. Who’s working on the art direction? 

It is not something that fascinates us more than it is something that we saw a lot around us. We want to try and question it because near future intrigues us as much as it inspires us. We both work on the art direction.

Elena is known to be a designer but also a stylist – her way of layering/looping is her own signature. What do you want to say through your styling and visuals?

Yes, she takes the code of the brand for her styling but sometimes we also use some of her work as an inspiration. Her instagram is definitely a laboratory for Afterhomework – we try and experiment some sort of design and styling.

What’s the next step for Afterhomework and for yourselves? 

We take every season as a new step but for now, we need to focus on the commercial aspect of it – it is a really important part that we need to work on for the development of Afterhomework.

All clothes Afterhomework AW19. All images © Hugo Lecrux

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AMY / YMA / MYA

COMING OUT IN MAY

Poet / James Messiah

Art Director / Akinola Davies

Photographer / Joyce She Ng

Stylists / KK Obi and Lea Federmann

Stylist Assistant / Arielle Grasser

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OYSTER MAGAZINE

http://www.oystermag.com/2018/11/discovering-james-mesiahs-amoral-egoism-philosophy-to-live-by/

TEAM CREDIT

Photography / Sarah Tahon @sarahtahon

Art direction, Set design and Edit / Arielle Grasser @ariellegrasser

Art direction, interview and styling / Léa Federmann @leafedermann

FASHION CREDITS

James wears / Jacket @alexmullins, Shirt @benshermanofficial, trousers @xanderzhou

INTERVIEW

Discovering James Massiah’s Amoral Egoism, A Philosophy To Live By

True religion.

Text by Lea Federmann

You may have heard this name before but, if you haven’t yet, here we are – James Massiah, poet, producer and DJ from South London.

Truth hunter, Maessiah for those in the know, could be seen as a messenger of modern times, here to spread the word about his AE philosophy – amoral egoism — which is his present life motto. At least, for now. Massiah isn’t afraid to say the unsaid, dig into the unknown, break the rules or shake morality, and it’s always with a provocative smile that he raises uncomfortable subjects. His eloquence is singular, goose bumps material when you witness it IRL. A sensation from which I am convinced he has made his name.

Though expressive and outgoing, Massiah tends to keep what comes in limited. He likes to keep his options open, and having to hone one opportunity isn’t for him. Approachable but uncatchable, accessible but unobtainable — a multifaceted poet that is difficult to get hold of. Not only the King of the night or the Don Juan in eyes of ladies, but also quiet introspective and brutal honesty are what we want you to remember of our prodigy. Lured in by an angelic aura, and held tight by smarts, I spoke to Massiah to find out his secrets and understand who he really is.

For those who don’t know you yet, can you tell us a little bit more about yourself?
I am James Massiah, 27, born on the 11th August 1990. I write poetry, make music and organise events.

The poetry — when did it all start and why?
I guess the first time I read a poem in front of a big group of people, was when I was 12 years old in church. Everyone wrote poetry when I was in school so I started doing the same when I was 10 or 11, that kind of age. English was my best subject; I had the best praise for it. I carried on writing outside of classes. There is one poem that I wrote, which went on the family notice board because it was highly regarded by the teachers. One day after church, one of the Pastors noticed this poem on the family board and said that it was amazing and asked if I could read it in church. So, I read that poem in church and the people there enjoyed it and that’s when I realised that I could write poetry and perform it. So I decided to do it more.

Is it the reason why you are making religious references through your poetry? In particular I’ve noticed that there is often an effect on your voice – is there a link with the echo we can hear in a church?
I wasn’t thinking as deeply, but I guess dub and reggae music that has this reverb effect has a big influence on me. Also in modern hip-hop and trap music, they have the auto-tune effect, that is a sort of robotic effect. However, there is a story with my cousin Ishmael, when in a church we were doing a play and we had to have someone to play the voice of God. Someone had the idea that the voice of God should be played by two people — one man and one woman. So they both did the voice and it was like two voices that kind of blended into one. This souvenir would never leave me.

Evoking sensitive subjects, is the robotic voice perhaps a way to dehumanise yourself and create some distance between yourself and what you’re saying?
I think there is definitely a truth in that. I think when you put this effect on the voice or edit it a bit, it dehumanises it and it is less about the word. I think sometimes when someone is speaking and the voice is too present, it can almost feel too didactic and patronising, like if someone is trying to teach you or preach to you. There is a benefit in morphing and shifting the voice and doing something with it — to make it less about teaching and more about art and aesthetic. There are lots of reasons.

How has growing up and studying in a religious environment inspired your journey as a kid and influenced you to become a poet?
I definitely got confidence from that, I wasn’t afraid to speak in front of people. It also happened in school because we were doing this Shakespeare play. My parents were also really encouraging, they always told my brother and I that we were amazing and we could do it. I had really good teachers and Pastor, as well. Even if I went to state school, the school was bad because the students were naughty but the teachers were good, they care and had some interest in how I would do.

Does religion still influence your work today, unconsciously?
I don’t believe in God but I think there is some symbolism. The way that the King James Bible is written to me is so powerful and I find it very beautiful, as well. There are old English words that I would use for a poem that I wouldn’t say in a general conversation. I feel like it removes from the day-to-day life and feels a little bit more special and elevated. I can only say that because I’ve read the bible and known some of the passages.

You lost faith when you were 18 — what happened after that and what has changed in your life since that moment?
I was starting to lose faith and then I started to lose friends because I made it vocal. There is one day where I said to myself: I am going to stop praying. I prayed for my whole life and some of the things I asked for came, some of them didn’t come. So I thought, let me just stop praying and see how life goes. I didn’t pray for a whole month — shit happened, shit didn’t happen and it was just life, you know. I realised that my whole life was a complete lie, but I only got to that point after the Bible stopped making sense. It was more of an academic, scholarly process. I came to the conclusion that the voice in my head, which I thought was God, was just me, my inner voice, my conscience. Sex and drugs are the things that have changed in my life since I’ve lost faith. Those things didn’t happen at all before.

Would you say that poetry is like a curative process?
Yes, a lot of the issues I have in life are solved by writing about them — the same way that some people have a conversation with someone. I hate to say this word because it’s cliché, but it is true: it is almost like a therapy. A page becomes like a counsellor or a therapist and you work it out as you are writing it. There is also the beauty that comes from putting it with a certain aesthetic, writing in the way you find it beautiful — the rhythm, rhyme or the kind of pattern of words. It’s like you are solving the puzzle of the poem how it is going to sound the best to your ears, and you are also solving the issue of this heartbreak or this missed opportunity. This is what I found from my end.

Ben Sherman shirt, Alex Mullins jacket, Xander Zhou trousers

You’ve developed a really unique style, it could almost be blend with slam nor religious speeches — what is the message you want to convey through it?
The intention is to spread my AE philosophy of Amoral and Egoism, nihilism, and determinism. All my poems contain those messages, without necessarily having to say the words. When I say ‘Amoral’ it doesn’t mean that I extol a society with chaos. My definition of ‘Amoral’ is that I want to destroy morality in more people minds and have more people who are more informed about the real reasons why they do what they do.

Can you give an example?
For instance, I am not giving to charity because I am a good person, I am giving to charity because I am a selfish person and it is in my self-interest to give to charity. Donald Trump is not a bad person — he is doing what he is doing because it is in his self-interest to do what he is doing. He is not worse or better than me, but what he is doing is against what I value in life and I am going to combat him. This is actually why I left religion because I was questioning what is real in life. I can appreciate bullshit, I can appreciate a lie, and I can appreciate a fairy tale and a myth — so long as I am aware of what the truth is. If everyone around you is laughing and you don’t know why, it can be really hard. I felt like that sometimes in church. The joke wasn’t about the people in a church, the joke was out there still and I didn’t get it. Now that I would say I am a nihilist or determinist I feel like I know what everything is already so nothing can make me feel uncomfortable.

How and why did you get to the point of creating this AE philosophy?
It got to the point where there are these different philosophies that inspire me to write and I realise that they didn’t make sense. At the time, I was on the hunt to find some sort of like foundation or threat that could run through all of my writing, that was true. I went to do these researches, benches on the internet, looking for these philosophers and ideas. Nowadays, everyone is activist – into liberalism, feminism, black lives matter or something else. A lot of people would assume that if you are against that sort of ideas, it is because you want to be. That is not my issue – I want to have fun parties with people from all different races and genders. My issue is about the maths and sciences. There are different logics but it is about a logic that is consistent to me – If you say this thing and that thing and they contradict each other, then your philosophy doesn’t make sense but if you say this thing and that thing and they still live together, you’ve got a system of mathematics that could build a bridge. That is why I’ve invented AE for Amoral Egoism, which is the truth of everything to me.

What is your poetry style and in what kind of spaces do you tend to perform?
My whole thing with poetry is – there is nice poetry when people write about flowers and trees but for me what I connect with in art generally, is about stand up comedy – comedians who swear a lot. It is about being uncouth and irreverent. The kind of thing you couldn’t say in church on a Sunday in front of the kids, the husbands, wives, family, and grandparents. That is the space I want my poetry to occupy. There are no manners in this and the place where I tend to read it, generally are places where people are ready for that.

What are the topics that you and your community like to raise?
A lot of my poetry is about sensitive topics or personal issues, things that are hard to talk about. Subjects that are difficult to discuss day to day with ‘normal’ people, in an office. I learned in church that a lot of people do a lot of things but they have a veneer or a mask — some people will do things for the image and some other will give the impression they don’t do some of these things. That is the way a lot of people function in society. If that is how they want to do it, it is fine. It is the same with my parents, I try to maintain our relationship by not saying what I am like or expressing my ideas, even though they probably know what I am like but it is almost harder if that become the case. Sometimes it is just easier not to say the truth.

Have your parents seen any of these?
I am sure they have seen some of it. There is this rap I did, where I’m talking about marriage, and my dad asked me if I was still a virgin or not and I said yes because it is just easier. I would have imagined that if my dad knew that I wasn’t, he might have asked me to leave the house.

Pretending to be blind for the sake of the relationship, is that the way your parents have decided to act with you?
They just want to ignore it. I think that is definitely a part of our relationship but I don’t ever tell them this stuff. I don’t say where I was even when I am away for 3-4 days in a row.

So according to you, the truth doesn’t set you free?
No, not always! I mean it can, but free to what? Free to go or free to be depressed and commit suicide?

Yeah but sometimes you know the truth, without having to hear it, isn’t?
Sometimes you think you know the truth but there is a truth that comes when you both acknowledge it. It is almost like you could be on a date with someone, you both know that you fancy each other but then if you don’t say it, you just go home and nothing happens. There is always this thing in life — I feel it is almost easier sometimes to text someone than to be with them and address something at that moment. There is a fear of what can happen at that moment and the fear of being rejected.

If you like someone, would you always say it?
Not always. Sometimes it is not worth it, it depends on how much. We were talking about selfishness before and I think the airy human being has this thing in the head of profit and loss. I believe that everyone has this thing in life about saying the truth in public and sometimes they have more to gain by keeping it secret.

There is a common thread in all of your visuals and videos — mostly in black and white, nostalgic yet authentic, always suggesting/offering many possibilities. Do you work on your own art direction?
Yes, and I edit them myself as well. I use the Boiler Room camera and a little GoPro, and there is an app that I use on my phone as well. I like the idea of always having different possibilities. Why does it have to be just one thing? Everything, all at once.

Like an orgy?
[Laughs] Yes, exactly!

Ben Sherman shirt, Alex Mullins jacket

Congratulations on the launch of your first book ‘Euthanasia party- twenty-seven’. What would you say it is all about?
It is about death so it is about life by default. So if it is about life, it is about sex by default but the central element is death and the way you connect with that. Euthanasia means good death so I am just exploring different way to die. The whole purpose of this book is that there is someone that was meant to die but he didn’t – so it is also about determinism.

 Would you like to be 27 years old forever?
That is probably the best question. I am going to say it to you honestly right now — this year has been incredible. My 27th year of life was incredible. I think it was the most different from all the rest of the years. Twenty seven was the beginning of another me. It is almost like night and day, there is a point in which it is dark and it becomes light. And it is light and it becomes dark. The idea of being 27 forever, I guess is no, but also: waaah, what a year!

Do you think that something has really changed since you are 27?
Yes definitely. My first time [having sex] was when I was 20 and had a girlfriend for a while. Something happened at age 24 and, for a number of reasons, I was celibate again until I was 26. I decided that, because of things that I experienced at the time — heartbreak, trust issues, STDs, pregnancy — all these different things that I was scared of. There’s lots of stuff I really shook off at 27 that I would’ve still clung on to.

I guess they are the fears and guilt we all have. How did you get rid of them?
Read more of George Orwell and Albert Camus.

I know you said you aren’t afraid of anything in ‘Shook To Death’ but, really, what is your greatest fear?
When I was in church with my mum when I was young, she asked me the same question and I said, “For me to get in trouble for something I didn’t do, or for someone to get praise for something that I did.” Both have happened and I am still alive today.

To finish, what would be your poem of life?
I know that everything I see,
Is just the way it is meant to be,
And if it ever changes state
Then nature sought to seal its fate
Nothing’s right, nothing’s wrong
And everything’s where it belongs
And if I seek to change a thing
It is up to me because I am the King,
By James Massiah.

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OYSTER MAGAZINE

THE SURVIVAL ISSUE 115

OYSTER MAGAZINE

PRINT

TEAM CREDITS

Artist  / Coucouchloe

Photographer  / Alessia Gunawan

Interview and styling  / Léa Federmann

Introduction

In the two years since releasing her debut EP Halo, Coucou Chloe has jetted into becoming one of London’s most interesting experimental producers. I sayLondon, specifically, because this is where she where she moved, distinctly, to get serious about music. A plan that has whole-heartedly come through with the goods. Since the move — which was from Nice btw — she has released not just her debut EP, but a second titled Erika Jane (after her real name); started her own record label NUXXE; and contributed to Rihanna’s Fenty x Puma show music. Twice. Huge.It’s with an unexpected sweet voice and charming French accent that she introduces herself to me. Nothing like I’d imagined when listening to her dystopian tracks — undulating and waving with breakneck hip hop beats and demonic vocal raps — fit to survive a post-Miss Kittin club environment, or a tumultuous current state of affairs..

Interview

When did you find out you wanted to make music your life — was it always very clear to you or did it come as a revelation at some point?

I was playing piano when I was younger then I dropped it when I was something like 13. After a break without thinking much about playing music I definitely missed it, so I bought myself a keyboard when I was in art school and started to experiment some stuff. I was recording lots of different sounds as well and was playing around on my software; it was like a kind of puzzle of samples. While experimenting other way to create sounds, I’ve realised that what I actually wanted to do was music. So I dropped out art school to come to London and learn how to make music.

As an artist, do you feel the pressure and responsibility of conveying a certain message or image?

I am making the music I want to make without thinking too much about it, I mean it’s spontaneous and will sound different depending on my moods. I felt this pressure but quickly I realised that it’s already super intimate to be sharing my music with other people.

What do you want people to see or remember when they think of Coucou Chloe and Erika Jane?

I have a lot of people who are messaging me to tell me the experience they had with my music or the way they live it. It’s truly beautiful if my music can walk with people in their everyday life and become the soundtrack of some of their memories. People can remember what they want to remember about me.

Your music has found a nice home in the fashion industry, soundtracking shows, is it something you expected?

I never expected my music to be featured in fashion shows and now I see thisregularly. It’s really interesting as well to see my music evolving in different places and brings interesting questions for my future creations. I would love tobe composing the soundtrack of a whole fashion show though.

You've set the tone for a new era with your experimental soundtracks — digital yet apocalyptic, nervously energetic with a hip-hop beat. Who's the audience? What kind of clubs do you get booked by?

I started in small underground clubs and I’m happy to see myself booked on festivals and be playing on stage more and more. The parties I play are really all very different now.

What’s your preparation and creative process like, depending on if you’re playing for a radio show, a club or if you’re going on tour?

I’ve got a monthly show on NTS Radio, I use it as a platform to show people the music I like — the way you can show a friend like, “Hey did you hear this one? You should listen to it.” But whenever I’m performing I play live so it’s totally different. I don’t really care about the context; I’m just here to show my music so this is what I do.

You’ve been making music for less than two years and your tracks have already been featured in figureheads’ videos and the biggest fashion shows — how did you get so far, so quick? What was the initiating eventor the trigger or the opportunity?

I learned how to use my software properly when I arrived in London, so two years ago from now. I’m very happy to see myself growing as an artist and see people receptive to what I’m doing. Every experience is making me grow but I have to say that the fact my tracks have been featured in the soundtrack of two of the Fenty shows definitely helped start doing stuff with fashion.

If social media would cease to exist, would that be a real issue for your image and communication? How would Erika Jane and Coucou Chloé survive without it?

I guess I’ll be sharing this experience with a lot of people if social media ceased to exist. I guess for a time it would be tricky but we would find solutions.

What does it feel like to be recognised valued for what you do? Do you think your attitude towards others and the world, has changed since your music got to be known?

I do feel touched but I know that I still have so much to learn. It definitely gives me faith to continue.

It's exciting to hear that you are going to LA and NY at the end of this year -— when exactly and what for?

I’m there to play some shows, do studio sessions, hang out. It’s going be cool.

Is collaboration the essence of your creative process? What’s role it plays in your work?

Collaborations are very important to me, it’s always very enriching to work with other artists, share other sounds, other visions, and new processes of work. I see collaborations as such intimate things though; creating something with someone is always super special and emotional to me.

You are now working on your next release — what are we allowed to know about that?

I got better in production. You’ll let me know what you think.

You’re a co-founder of NUXXE — can you tell us more about this collective label. What's your identity as a crew and your goals and future projects?

Shygirl, Sega Bodega and myself (who are the founders of NUXXE) were sitting in Shygirl’s bedroom and we were thinking how much we would like to be booked more all together, then we just thought of a name for our crew. We decided to release Shygirl’s duo single on NUXXE — it felt natural — we obviously wanted to make it the best way we could at that time so we looked up about distribution stuff. Then we just looked at each other and said loud, “Wait, we are a label now.” That’s the story. Now Oklou has joined the crew, we already growing! Let’s see what the future will be, but we are definitely down to make it the sickest possible.

What's your everyday motto?

The thing that makes you stand up and not give up even when you would.There are so many things to live. And so much music to make.

If you had to wear one outfit for eternity, what would it be?

Hmmm that’s a tricky question to answer but it would probably be a full oversize Burberry look. Full Burberry pattern with my Osiris D3 shoes. I don’t think I could get tired of this.

What's the whole purpose of this journey, the bottom line, the highest level you want to reach?

I don’t know yet, let’s see what I will be and what I will want at this time.

If you could have one song or sound be the soundtrack of your life, whatwould it be?

All my tracks playing at the same time



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COEVAL MAGAZINE

https://www.coeval-magazine.com/coeval/james-massiah

TEAM CREDITS

Talent / James Massiah

Art Direction / Arielle Grasser and Léa Federmann

Photography / Sarah Tahon

Set design and editing / Arielle Grasser

Interview and Styling / Léa Federmann

Interview

Striking presence and sharp eloquence, it’s always with a quiet confidence that James Massiah get on stage — far from being conventional, performing poetry, another way to spread his AE philosophy. Let’s get into the intimacy of this prodigy London Poet.

Introduction

The focus today is on James Massiah, this impulsive and very talented Poet has already had more influence on the poetry London scene than you can image - been mandated to represent a series of fashion brands, featuring in multiple campaigns. Hosting poetry sessions and radio shows, music events including the opening of LFW and commissioned to produce work for BBC & The Guardian. He has recently released his first book – ‘Euthanasia Party, Twenty Seven’ and he is now working on a stylised video sequel to accompany it. Once again Massiah is about to blow our mind. Just be prepared.

I invited James to come around and he arrived at 8:30pm. It was meant to be 8pm but not when you are a determinist. It is in a very relaxed frame of mind that we got this interview started. I felt like I’ve known James forever, guilt-free and with veracity, he describes his nihilist/aeist ideas, what matters to him, what he is aiming for and how performing poetry is another way to spread his philosophy and connects with people in the present moment. All of which was said in a very elegant way, obviously.

Can you please introduce yourself?
James Massiah. 28yo Poet, Producer and DJ from South London.

Do you always speak about yourself in your poetry?
Not always. I have written about things that are external to me like trees, flowers, mountains. I have written about other subjects as well and lots of them I have been commissioned for. Sometimes I like to challenge myself and write about something outside of my own experience but it will always in some way relate to me because it is my writing and it is my interest and passion. So I can write about these things but there is always going to be some level of nihilism or a nihilistic approach to it. So it is not always about me and my life, it can also be about someone else’s life.

In what environment and state of mind do you need to be to write poetry? 
I really enjoy what I am creating when I am moving - when I am on my bike or in the shower. Some of the best stuff that I have made, didn’t happen while sitting with my pen. Sometimes I write quickly on my phone when I am at a party, very high. When I have some ideas, it has to come out.

You can see that in my poetry, you can see the connection between one line and the next line, in a very clear and obvious way, like ‘The ground is blue and the sky is too’. If it is not the rhyme, it is the concept that has a direct connection to it. It has to be quick and kind of impulsive.

 

What is your opinion on the poetry scene and what would you like to bring to it?

There is still a very strict way of performing and subjects to discuss in the liberal politics which I think are nice. However, I want to get more ugly, more brutal, more nihilistic and weirder. Bring something completely different. I think if you were to put me on a line up with other poets, like the London scene, there would be a very clear difference.

 

What is so specific to yourself?
The subject, even the words I would choose to use, a lot of people wouldn’t use them or the decision to invent a word for a purpose of a poem because it feels good in it. “Stick please around, I like the voice of your sound and the way your moves body gets down if you appear-dis joy will part-de and sorrow will sit in your seat", it is not written in a linear way and it doesn’t make sense but it is intended to prove a point.

So you don’t ever use the code of poetry?
I do but to me, there is something important about knowing the rules and subverting them to make a point about life and what it is that anything should or shouldn’t be. I find this important because it is about expressing a philosophy or idea beyond the words themselves. It is about nihilism and creating your own rules within the knowledge of the rules that govern you.

For instance, I’ve invented ae for aeism- which means amoral and egoism. If you were to say that something it is like ae, it would be an ‘aeist way’. It is not a real word but it will become one, eventually. I also call it party poetry or funk poetry or pop poetry because it is about funk. The funk is you, the funk is me, the funk is us, the funk is him. So to me, the funk is everyone, everyone is funky and everyone is selfish, everyone is disgusting and nasty and everyone is evil. So if everyone is evil there is nothing to compare it to, so everyone is good and so it cancels each other out. I used to say when I was writing that ae was for - all equal. I was trying to figure how we are all equal and I think that we are equal on a very basic level, so far as we are all in pursuit of our own interest. That is it. It doesn’t matter when it comes to you wanting to reach this thing here or if I am taller than you or if you are faster than me. That is why I deleted this and it became ae for amoral and egoism. All equal was the bullshit everyone was still caught up on. We were just saying that because it sounded nice – it would have been nice to say that you and I are equal but that is not true. According to me, it is about trying to find something that was true everywhere and this is it. The truth of everything is amoral and egoism, as whoever you are, whatever you do, it is always true.  A poem!

Is poetry for you only an artistic way to express yourself or are you also using it for a specific purpose - to defend any causes or make some change, for instance? 
No, I am not an activist, you got me wrong or not in the way you would think. People think I am an activist because I am a poet and I must care about humanity, environment and politic issues but it is wrong. I am a determinist, hedonist, egoist, nihilist, and aeist.

I want my friends to have a good time because when they are around me I want them to be in good form, I want all of my friends to live well. Some of my friends are black, gay, woman, trans but if you are asking me, do I care about every single gay or trans person or black or woman, the answer is no. For me, it’s not because you are a woman that I care but because you are smart, funny, engaging -  that is what for me is more important.

It is unexpected to see people performing poetry as it could also just be a written art on its own – why this choice? Do you feel the need to interact and share a moment with your audience and see how people react to your poetry or is it, perhaps, just a nice excuse to bring people together and party?
The last bit is very true. In many ways, it is an excuse. If you come on the Monday poetry show, it is very short, it’s half an hour, maybe forty minutes but before it starts it is an hour and a half, and after it stops sometimes it is six or seven hours long. The poetry covers the evening and it offers a purpose. People who are here now, they are here now. They might not take a book home and they might not look for it on the internet but they are here right now. The words you hear, you might take them differently than if you read them but these are the words that are on the page. If I give you a poem on a paper, I can’t make sure you are going to read it but when you listen, the words are going straight to your head and I can still connect with you and engage in the present moment.

I feel that poetry, in general, has a very restricted audience - Is performing also a way for you to reach a wider audience and people who wouldn’t necessarily be interested in poetry in the first place? 
That is true def.

As a Poet and Producer, who are your main influences?
A lot of my inspirations are stand up comedians - George Carlin, for his rhythm. Albert Camus, Kate Bush, George Orwell, Dave Chapelle, Eddie Murphy, Bernie Mac, Lenny Bruce, for the subject matters. Rap, singers, and songwriters are also a massive influence on me. Morrissey and more recently  Playboi Carti, Travis Scott, Kayne West, Prince, James Brown, Michael Jackson. That is why my kind of approach really related to the funk 27. Grime as well, I like the violence in that kind of writing.

Given the chance to meet with them, what would you ask?
‘Do you believe in right and wrong?’

 

Do you have any exciting projects coming up that you would like to share with us? 
I am now working on a sequel to go with the book I’ve recently released, which is a project that I am really excited to share. It is coming very soon!

The project of making a stylised poetry video is something completely different from what you are used to – alone facing the camera, no audience to support or interact with, it isn’t spontaneous anymore, not allowed to make any mistakes, it has to be sharp. I guess it is a new challenge for you - what are you expecting from that? 
It is like a sequence in my head, for me, it is the next step.
Yeah but I don’t mind about making mistakes – there is one video, I uploaded it and it was up for maybe 2-3 hours after I realised that I didn’t like it. I took it down, re-edited it and uploaded it again and that was it.  There is this thing with Instagram of views and stats - it matters to some people but I don’t care. I even look at that one thinking that it was special for that reason. The mistake was a part of the overall story and the learning process.
I do a video sequel because it is not possible for everyone to have the book but I can spread my philosophy and it will travel in a different way and will reach more people. There are more views on Instagram than youtube because this is where people are. Not for now.

It sounds like you had a busy year or just a busy life in general - can you just go through everything you do, as well as the projects you’ve been working on this year?
I worked on different projects for Nike, Adidas, Reebok, Ellesse, Vice, and BBC. I also organise events for the Boiler Room, Monday's poetry show at The Haggerston Poetry during all summer and I host monthly poetry shows on NTS radio.

What is the highest level you would like to reach so you could die in peace? 
There is this phrase - God is the measure of genius -

It isn’t completely true of course, there are lots of people who are very intelligent, very creative and who aren’t famous and will probably never be rich. It is just interesting the way in which value, is not inherent, it does not exist but each person can ascribe value to something. The majority of people on this planet ascribe value to money and so because people believe in it, it has value. So I think in that sense I buy into it and I buy in the value of money and what it indicates. So if you ask for the highest level I would like to reach, obviously I could never make another pound and still get on with life but in terms of having something to aim for and what I want to achieve – well, I want to meet new people, I want to have some more fun experiences, hear some new music, hear some poetry that pleases my mind and I want to make more money because that is just something you can measure, process and grow.

SELFMADE 

ISSEY MIYAKE 

 XANDER ZHOU

 QASIMI 

PARIA FARZANEH 

MATTHEW MILLER 

ALEX MULLINS 

CHALAYAN 

LIAM HODGES 

CAMPER
REEBOK FROM ATIKA LONDON 

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COEVAL MAGAZINE

https://www.coeval-magazine.com/coeval/robin-buckley

TEAM CREDITS

Artist ROBIN BUCKLEY 
Photography ALESSIA GUNAWAN 
Styling and interview LEA FEDERMANN 
Make up Artist  STEVIE SQUIRE

Interview

On the verge of releasing her first album, titled ‘DJ Tools’, London-based artist, Robin Buckley is the musician we’d like to put the light on today.

Introduction

Robin’s electronic vibe is related to club culture – As a mostly sober, transgender person, her music is fluid, dynamic and social. The idea is to share and connect through her difference rather than erasing it and invite everyone else to do the same. 

Her previous pieces of work have explored the materiality of film sound, YouTube and EDM sample packs through the lens of house and ambient. Buckley also runs a radio series for Resonance Extra called Lossless Communication, which explores sound discovery in the internet era. Other recent work includes a live improvised performance with Claire Tolan in Berlin, sound design for the art website Clubdead and Brostep in the Style of Florian Hecker, a multichannel composition available for download with limited edition lanyards and a game which offers a virtual environment for listening to the composition.

Using a geeky vocabulary, Robin explained to us what's the process to make music like as a computer artist, with all its complexity. She also told us more about her music, the message behind it and what she hopes to bring to the social space and world of club culture.

As a young and emerging artist from the London scene – who are you and what’s your vibe? 
I'm Robin and I'm a 25-year-old musician and sound artist who has spent a lot of their life in Germany as well as in the UK.

When did you decide to take a music path? 
Well, I used to be in a few bands through school, but at some point, I started exploring electronic music as a way to reproduce some of the things I was listening to around that time. 

How would you describe your music to someone who doesn’t know you yet?
It depends how much I know about them, but on a basic level, I would say it's electronic music. If they know a bit more about the area I'm involved in, I would describe it as music that plays with the idea of how club music should function in a space.

Could you explain how club music should function in a space, according to you?
Well it should be expansive in various kinds of ways, for example, letting people think about new kinds of rhythms and textures they can experience in a club, as well as different forms of social relations... i.e. reactions to the music, to each other and the room.

Robin Buckley aka @rkss for those in the know – why this alias? What musical projects have you already released under this name and where can we find them?
haha, it doesn't come up very often in interviews but basically, it was me using a letter generator and then choosing my favorite combination. Names and titles weren't particularly important to me at the time when I started the project. Some recent releases from the last two years include Top Charted, which is a precursor conceptually to DJ Tools, Cutoff EP which is my take on house music and Brostep in the Style of Florian Hecker, which looked at the relations between academic art music and commercial dance music.

Sounds like your music required lots of materials and digital instruments – what’s your creative process like and what do you use to create it? 
I'm a very 'in the box' producer, which means I do everything on the computer and don't use outboard gear or hardware. I use Ableton Live and always start with a certain set of samples, such as audio from a film or a certain sample pack or some recordings I might have made (these are like the theme for me of the project). Then I will take these samples and either edit them extensively or just simply put them into some kind of time frame, whether that be techno or house or computer music.

What’s the most powerful tool/instrument? What are your most prized possessions, both physical and digital?
I really like simple things, so for me (other than the laptop itself) is the LFO Max for Live tool, which is like a very simple device that can control other elements on a track. I mostly use it for rhythmic elements, say I have a percussive sound, I can connect the LFO to an arpeggiator (a device that automatically plays rhythms with the sound), and it will keep changing and morphing the rhythm and creates these very interest swings that are not tied to the BPM of Ableton at all... a few of these sounds are once can be very hypnotic because it's quite loop-y , but not in the way we are normally used to when everything is put to one BPM.

Your sound can be described, as club and computer music, isn’t? Who do you want to engage within that social space? Are you performing/DJing in clubs, as well?
Yeah, it's definitely pulling from club music but isn't necessarily presented in a club, i.e. could be venues and sitting down concerts. I always find it interesting to see people's different takes on my works. Even a good friend who's only newest musical references was New Order, said he really heard the music as being a lot like me, which I thought was very sweet. I'll play wherever someone books me!

Ideally, in what sort of space would you like to play? 
Still waiting to be asked to play Berghain!

Are there any other countries or clubs, you have your heart set on playing and you are planning to go soon?
Yes! I really want to tour the US and Japan, but I need to figure out how this will be possible with Visa stuff. In terms of spaces, TUF Seattle looks like a very beautiful festival.

What do you want to say with your work? 
I just really want people to think about the social space that we are in, like why are we here? What are we meant to be doing here? Look around and see how much you do or do not fit into space and what you can bring to the space to make it better.

What are the other projects you are working on if any?
This is definitely my main project at the moment. I have worked on other kinds of electronic music that don't dance music under my name Robin Buckley, exploring queer ecology and sound. I also do freelance mixing work for other, predominantly, visual artists.

Oh, that's really interesting! Have you found an answer to this, personally - why are we here and what are we meant to be doing? I guess we are all here for a purpose and we all have a role to play. What's yours? What do you think or hope to bring as a person and musician?
I'm not sure I have the answer, but I would like to work with people to think of new ways to listen to and experience sound.

We are looking forward to hearing your first album titled ‘DJ Tools’ – when is the release and where will we be able to listen to it?
31st of August, check Boomkat to buy a copy or listen to it on SoundCloud! It's coming out on UIQ, an amazing label run by Lee Gamble, with two more LPs coming out this year one from Zuli and another from Nkisi.

What are you most excited about the world in 2018? 
It's #20gayteen.

COTTWEILER 

 CHARLI COHEN 

 NIKE 

STELLA MCCARTNEY 

MO&CO 

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COEVAL MAGAZINE

COEVAL MAGAZINE

https://www.coeval-magazine.com/coeval/lola-parnell

TEAM CREDITS

Photographer / Alessia Gunawan

Photographer Assistant / Tosia Leniarksa

Stylist and Interview / Léa Federmann

Stylist Assistant / Johanna Lillie

Make up Artist / Stevie Squire

Hair Stylist / Yuuki Yanase

Words / Betsy Johnson

FASHION CREDITS

POSTER GIRL 

TRAID DALSTON 

INGRID KRAFTCHENKO

PAULA KNORR 

 MATT DYER

 LANX

 CYBERDOG 

 JEAN PAUL GAUTIER 

INTERVIEW

I met Lola in North-West where she hails on the eve of her debut single launch “Mountain Dew” to talk all things music, modelling, self love and Spanish princesses. When we sit down she’s endearingly awkward but confidently holds her own as we exchange some habitual banter before diving into the interview.

For those who don’t know you yet, could you introduce yourself, we want to know MORE. 


My name is Lola, I’m 21 and I’m based in London. I’m a singer, a songwriter, and an artist. 

Firstly, I love the music I’ve heard of yours thus far; there’s a real sense of relatability and personal experience in the lyrics. Where do you dig for inspiration for you’re songs?


I guess something notable is that I have always felt like an alien or an outsider, and that’s definitely reflected in my work. For a long time I didn’t even know what my actual ethnicity was; my mum got me a DNA test for my 21st birthday. The first question people would ask me was always this: “so… where are you actually from?!” I even thought I was adopted for a hot minute because I felt so weird looking. There are a lot of myths and legends that are told in my family, about Spanish Princesses and weird traditions. We have a family chalice… None of my family history or identity felt real. Saying this to kids at school meant immediate jokes and shit like that, so I tended to try and fit in. I don’t think it was a case of me not being liked or welcome by my peers, it was more how I felt about myself and how I didn’t feel like I could really relate to anyone. The whole process of finding my identity, making sense of my own experiences, and learning to accept myself was one that would have been made a lot easier if I had seen someone in the media who I could relate to. It’s been such a crazy journey in finding out who I am now, that has been really complex and difficult for a number of reasons. I tried to encapsulate the process in my work, which I’ll get more into when I’m ready - it’s in the music anyway!

When did you start to steer more down the music route, when did it all start?


I grew up around music, my whole family including my Grandparents are and were creative. It was super inspiring to see growing up. The musical experiences I had were always so magical, and those moments stuck with me forever. I think classical piano got me into it initially - I really hated the theory shit. Apart from that - the feeling music gave me was kinda like a drug. I made this hand clap with my friend when I was eleven, which my dad recorded and made into my first official single (ha!), and I guess my songwriting started there. Music became my solace. I could be honest with myself when I was making it because I could make even the ugliest things sound beautiful. Writing is how I figure out more about myself - it’s like my own subconscious speaks to me. My independent journey in music began about a year ago, though, after I had left London for about 6 months. It gave me the space to take the time to get to know myself and to figure out what I wanted to do and what I wanted to make. When I came back, I decided that music was going to be my life, and that I would just have to make it happen!

Your musical style/and composition is so unique to yourself, how would you describe you’re sound to someone who hasn’t heard Lola yet?


I find this question sooo hard. I don’t know! How the hell do you even describe sound?! I feel like categorising music is becoming more and more pointless these days. There is an unlimited spectrum of music, and I feel like calling an artist’s body of work one specific “genre” just doesn’t do it justice… You could call my music Alternative but I think it’s pointless to categorise my work when it’s constantly evolving and changing. I guess I would say that the running theme and feel is kind of ethereal and nostalgic. 

What type of music where you into growing up ? Who are your main musical influences?


Okay, so if I broke it down, it would be like this: my Grandpa had a Big Band that he would sometimes conduct from his drum kit… he was such a cool guy. He played Jazz in his house non stop. You know that Jazz that sounds like endless solos and improvisation? Then we would have little interludes where he would play the piano. His music was hypnotising. The layered melodies I heard in his house stuck with me. Then we have my Dad: he’s a funk dad. Like a stereotypical funk dad, with 70’s inspired flowery shirts, corduroy trousers and a fedora. He had a home studio in our house and would bring in a ton of amazing musicians all the time who did every style you could imagine. But his preference was pretty hard core funk. He introduced me to Soulwax, Stevie Wonder, Parliament, Jamiroquai… and his style of percussion is engraved into my CORE - I live for a bit of percussion on a track. And lastly my Mum. She was more of a mixed bag when it came to her music taste, it was more eclectic. She sang a lot of Chamber music while I was growing up, but she listened to a lot of Kate Bush, Seal, Prince, Bowie, that kind of thing. Her and my dad would play artists like Eve, Little Dragon, Justin Timberlake, Frou Frou, Corinne Bailey Rae, Jamie Liddell and Erykah Badu in the car. I think that’s why I love a falsetto so much. The songs I remember being obsessed with are ‘Let Me Blow Ya Mind’ by Eve featuring Gwen Stefani, and ‘Breathe In’ by Frou Frou. Imogen Heap is still one of my idols and it’s my dream to write with her.

As an independent artist who writes and co-produces, can you tell us about your creative process?


It depends on who I’m working with. It’s a lot of trial and error, all that stuff. But writing wise I try not to think about anything too much, because when I overthink something it loses it’s authenticity. Like maybe someone has pissed me off; rather than thinking bout how to describe it, I channel the feeling. Sometimes I won’t even know I was upset until after I’ve written the song… then I’ll hear it and it’s like “damn! Is that really me?! Is that how I feel?” When it comes to the beat again it depends, sometimes I can leave the producer to do their thing and sometimes I’ve gotta be there 24/7. But I have a playlist where I put everything I think I could reference, so some days I’ll take it into the studio and be like “GUYS! Listen to this ‘ding’ sound! We gotta find something like it!”

London is notorious for nurturing some of the best underground and global artists, whats your take on London grown music from inside the scene? Where does Lola fit into it all?


Is it corny to say that I think that London has the most exciting emerging talent right now?! What I love about the scene is that there are a lot of really unique acts starting to excel in the industry, like they’re really being recognised for their craft. It’s so refreshing. I do think that the majority is still underrated, though. It makes me so happy that people are staying true to their vision - that’s what we need right now. I mean, as for myself, all I can really do is do my best to convey what I want to say through my work and stay true to myself as an artist. I’d like my music to bring something different to the table. I don’t know. This is the hardest question. I just wanna make people feel something and start a conversation. I hope that people will relate. 

Who are you listening to right now?
Uh, right now I’m listening to a lot of RnB and Soul music - D’Angelo, Erykah, Sade, SZA, Moonchild. And I’m listening to an unreleased song by my homie on repeat, shout out to LYAM! Love you.

Your debut single Mountain Dew is launching this month, how are you feeling on the eve of its release? 


I’m so anxious, but I’m super excited too; releasing a song is like putting your baby out on the street. Once it’s out it’s up to the people to do with it what they will. I’m still in shock that this song even happened, it was a fluke; we made it in a day. The message is that of self love. Learn to love yourself before you get yourself into that relationship shit with someone; be confident in yourself, trust your emotion and don’t feel guilt for however you feel. It’s a track about the fact that everyone falls in and out of love, and you have to be mentally prepared for that possibility and the energy it takes from you. As the angel SZA said: “it’s self love and it’s lit.”

Your visuals are incredible; do you work on your own art direction?


I am super lucky to have the team that I do. I’m surrounded by geniuses. It’s like a dream. Everyone I’ve worked with on the visuals has been a friend whose work I fuck with. The person I’ve worked with the most has been Yumi Carter, my manager, and my best friend;  we usually brainstorm together and come up with concepts. All of our messages to each other are screenshots and videos and inspiration.

As a new emerging female artist in a traditionally male dominated industry what message do you want to put out there? Any advice for aspiring creatives?


The ultimate message is always self love and acceptance. Always. I’m still learning to do that every day and my work captures that process - I try to be as honest as I can, even if the truth is ugly. It’s the idea that if I can be honest about how I feel, you can too. If I can overcome everything and achieve my dreams, you can too… the cheesy lines could go on forever and ever. I just want people to believe in themselves and stop being such harsh critics. There are a lot of things I wanna talk about here… I gotta stop before I ramble. Just take time for yourself. Push yourself out of your comfort zone. Listen to understand, not to respond. You control how you think of yourself, no one else. It’s just about reminding people of those things. My friends always say I’m corny but I think I’ve just outdone myself.

If there is one sentence to describe who you are or your way of seeing life – what would that be ?


Kali Uchis said in an interview with Noisey, “What really changed my life was the realisation that I literally don’t have to do anything I don’t want to do, ever, in my life. Once you realise that, you come to a consensus that whatever you’re doing, you’re doing with a purpose, and you’re doing it because you want to… You don’t have to do anything because someone told you to, or because you think that it’s obligatory.” When I heard her say that, it really hit home. I did a lot to please other people, and it ultimately made me miserable; it always goes into a downwards spiral. It’s okay to be selfish, and to look out for yourself. It’s how I try to live my life now, I have to be my own best friend - ultimately, we are alone in this world, so do you! You might as well.

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AIYSHA EDITORIAL

AIYSHA EDITORIAL

 

http://syn-mag.com/aiysha/

 

CREDITS

 

Model Aiysha Siddiqui

Model Agency Nevs

Photographer Eve Power

Make up Bernadette Krejci

Hair Yuuki Yanase

Styling & Set Léa Federmann

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VIPER MAGAZINE

LA VIE AGREABLE / Online Editorial

Lea Federmann presents her latest fashion editorial in teaming up with striking photographer Eve Power in which displays the interesting and admirable life of Hari Dasa Miao and in which his loveable personality and energetic presence gave sole influence to the project. Hari, previously a member of Sarah Andelmen’s Parisian Fashion house Colette, we explore the masterful styling and art direction delivered by Federmann.

 

http://vipermag.com/2018/01/15/editorial-la-vie-agreable-curated-seen-lea-federman/

 

 

CREDITS

Photographer Eve Power

Model & Influencer Hari Dasa Maio

Styling & Art Direction Léa Federmann

 

 

THANKS TO VIPER TEAM FOR THE LOVE & SUPPORT

Lily Mercer, James Loach and kashmir Wickham

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KALTBLUT MAGAZINE

http://www.kaltblut-magazine.com/brand-new-tradition-photography-by-eve-power/

 

BRAND NEW TRADITION EDITORIAL

 

A KALTBLUT exclusive womenswear editorial. Photography and Set design by Eve Power. Model is Donnika Anderson signed to Nevs Models. Styling, Set and Words by Léa Federmann. Make Up by Sophie Cox. Hair by Shab Malik. ” ‘Brand new tradition’ editorial explores unapologetic black subculture merging traditional jewelries, modern accessories and a mix of both traditional and modern clothes. Feminity and sensuality can be perceived and represented in many ways depending on beliefs and history, every culture has it’s own way to embellish the body and that is what we wanted to highlight in this story.  Therefore hairstyles were a major part of this editorial, just as they have a major importance in traditional black culture, aiming to create a sense of beauty. Hairstyles have historical and religious connections and have always been used to convey specific messages in society. The hair is the most elevated part of the body and was also considered a portal for spirits to pass through to the soul. Women are now inspired by their own culture and history; they are no longer confined by the restraints previously set upon them by society as a whole- the broader perspective. Building identities based on their own personal culture and history, that reflects the journey between traditional and modern. When planning the shoot, we based the concept around Donnika because she embodies the idea of identity, strength & independence. She is visually inspiring and full of emotions, she is more than just a model and this was so vital for the shoot.

 

 

 

DREAM TEAM

Photography and Set by Eve Power / www.evepower.co.uk /  Instagram : @evepowerphoto / 

Styling, Set and Words by Léa Federmann / www.leafedermann.com /

Instagram : @leafedermann_creative and @leafedermann / 

Make Up by Sophie Cox / www.sophiecoxmakeup.co.uk / 

Instagram : @sophiecoxmakeup / 

Hair by Shab Malik /  Instagram : @shabster / 

Model, Donnika Anderson / Instagram @donnikaa from @nevsmodels model agency /

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NOCTIS MAGAZINE

MUSIC EDITORIAL

FRiDAY N!GHT has just released his first album on the 1st of January 2018 and here is our editorial and interview to get to know him better - 

 

CREDITS

 

 

Artist Friday Night

Photographer Eve Power

Make up Flo Lee

Styling, Set and Words Léa Federmann

 

FRiDAY N!GHT /  Interview

 

It’s not often that a musician doesn’t want to reveal their name, but it happened today. Fr!day Night is a young, talented, multi-disciplinary artist who explores visual and audio expressions. Although still unknown to the general public, he already started to make a name for himself as he quiety prepared for his entrance onto the London hip hop scene with the release of debut album, ‘Catharsis’.

BESIDES THE ANONYMITY, IS THERE ANYTHING YOU CAN YOU TELL US ABOUT YOURSELF?

I’m 23 years old and was raised on both sides of the city. In north-west London around the Kilburn / Willesden area when I was younger, and towards Bethnal Green / Stepney Green in my later years.

I SUPPOSE THIS IS SOMETHING YOU GET ASKED A LOT, BUT WHY THE NAME OF ‘FR!DAY NIGHT’? 

My earliest memories of music was the typical getting ready for primary school. I would hear artists like Erykah Badu, India Arie and Lauryn Hill, and subconsciously I was taking in all of that information. I want Fr!day Night to be a recognisable name. Catchy and relatable. Me? I am my own person, somewhat emotionally recluse. Fr!day Night, the alter ego, is extremely expressive. The context of the character is in relation to the anticipation we get for the end of the week. Or the fear of missing out on a Friday if you’re staying in trying to save money. But if you can grasp the ideology behind those feelings, that is basically what I wish to express.

We all feel, or have felt, these things. So it’s time to be reminded in the world and it’s current state, that we are not alone. I truly believe that we are really all one.

 

HOW DID YOU INITIALLY VENTURE INTO MUSIC?

My earliest influence in making music has to be my brother. I remember he would take extra books home from school so he had something he could write his lyrics in! While listening to all of these different artists from my Dad and brother, I was still trying to identify my own style and represent a different part of my life. I have attempted to make a lot of music with a number of people, because the knowledge I have comes from the people around me.

SO WHAT KIND OF MUSIC ARE YOU INTO?

I’m into a lot of music to be honest, perhaps too many to name each genre. But, for example, with heavy metal, I haven’t given it a chance to fully understand it. But with almost everything else, there’s been something I have liked. Obviously, I’m a fan of the current mainstream. But I really haven’t been listening to a lot of music that’s not my own…

CAN YOU TELL US ABOUT YOUR CREATIVE PROCESS AND WHERE YOU DRAW YOUR INFLUENCES FROM?

My creative process usually starts with my smoking weed. I’ve been trying to quit but I believe it helps me relax and I get into a confident state of mind. From there I can express my emotions which I find hard to do while sober. My inspiration comes from the experiences I have, both the pain and pleasure. I enjoy take us on a journey, whether it’s good or bad. I just love relating to things, maybe it’s a need not to feel alone myself. But, there are also days without any inspiration where the energy is at a completely low vibe.

HOW DOES IT FEEL TO HAVE RELEASED YOUR FIRST ALBUM; THE NARRATIVE IS PERSONAL TO YOU ISN’T IT?

So, I felt so anxious about releasing my first album. Because of the honesty and the transparency. It’s a medley of my different thoughts over the last two years; from losing my flat, being in a relationship and breaking up, to being alone and everything in between. There’s a lot of aggression, regret, love and peace combined into one. So for people to know these things, like every human being, it opens us up to scrutiny and ridicule. But it is a release to be speaking on these things. It’s exciting as well to be recognised for the different views I express, not just the happy and upbeat personality people know for me. It’s going to be you vs Fr!day Night.

WHAT’S YOUR OPINION ON THE HIP HOP SCENE IN LONDON, AND WHAT WOULD YOU LIKE YOUR MUSIC TO BRING TO IT?

I want to bring something different to the table. Like, I don’t want to say it’s anything that any other UK artist hasn’t done, but just like, bring back that honest and heartfelt vibe. I’ve got to get focused and on it.

 

WHAT IS THE MESSAGE YOU WANT TO CONVEY WITH THE ALBUM, AND HAVE YOU THOUGHT ABOUT THE VISUAL ELEMENTS?

As for the visual elements, there’s definitely going to be videos and artwork that all correlate in some way. I don’t know how yet, but I know it needs to. I collaborated with people that I’ve known for years on a few videos that are yet to be released. If I can’t reach you through the songs, then I need to reach you through the visuals. No matter who you are. I want to submerge you in content until you are forced to conjure up your own emotions or empathise with mine.

MUSICALLY, WHO ARE SOME OF YOUR FAVOURITE ARTISTS OF THE MOMENT?

My favourite artists are M.J, Lil Wayne, Andre 3000 and Kanye. But like I said, I’m influenced by everything that’s mainstream. There are undergrounds artists that I find inspiration from too though.

DO YOU HAVE ANY OTHER EXCITING PROJECTS COMING UP SOON? 

I want to have an exhibition for my artwork, but have it like a proper trip. But you will see what I do when I do it.

 

AS A YOUNG ARTIST STARTING IN THE MUSIC INDUSTRY, WHAT WOULD BE YOUR ADVICE TO FUTURE GENERATIONS?

Any advice I would give would be to stay focused. Remember your worth and what you are doing this for. Make sure that you articulate yourself, and when you don’t, look back and analyse so you become better and smarter. Adapt. My advice would also be to understand your level of emotional intelligence. Recognise the ability to see your emotions from a third person viewpoint. But have fucking fun, enjoy yourself. Make mistakes, repeat them and learn from them. Just be you.

 

IF YOU HAD ONE SENTENCE OR QUOTE ON HOW YOU SEE YOUR LIFE AND WHO YOU ARE, WHAT WOULD THAT BE?

That’s a good question, but I don’t have the answer yet.

 

 TWITTER | INSTAGRAM | SOUNDCLOUD 

photographer EVE POWER | @evepowerphoto
stylist, set design and words LEA FEDERMANN | @leafedermann_creative@leafedermann

hair and makeup artist FLO LEE | @floleemakeup

talent FR!DAY NIGHT | @omgitsfridaynight

The accompanying ‘Fr!day Night’ editorial is about conveying a process of releasing; thereby providing relief from strong or repressed emotions through a brand new artist who wishes to remain anonymous. 

In this editorial, Fr!day Night is getting high, getting ready for the night. He embodies this deep feeling that we have all already experienced at some point in our lives. He feels lonely even when surrounded by a thousand of people. You can view the full editorial here.

 

 

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HUNGER MAGAZINE

http://www.hungertv.com/feature/young-blood-five-new-editorials-for-hunger-tv-7/

TEAM CREDITS

PHOTOGRAPHY Eve Power

STYLING Léa Federmann

MAKE-UP ARTIST Olivia Cochrane

HAIR Shab Malik

MODEL Charlotte Killick at Storm

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HUNGER MAGAZINE

http://www.hungertv.com/feature/young-blood-five-new-editorials-for-hunger-tv-5/

TEAM CREDITS /

Photographer/ Kim Lang @kimlangstudio

Stylist/ Léa Federmann@leafedermann_creativeand @leafedermann

HMUA / ZateeshaBarbour@zateeshehairstylistusingKeraCareproduct

HairStylistAssitants/ CarlynGriscti@carlyngrisctiand AnniRademacher@annirademacher

Makeup Artist/ Georgia Hope @ georgiahopemakeupusingMAC makeup

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